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ActiveCampaign logo

ActiveCampaign

Software Product
ActiveCampaign helps businesses manage email automation and CRM with targeted customer communication tools.
4.5(5 reviews)
By ActiveCampaign LLC
Verified Expert Choice 4.5
Website
ActiveCampaign

ActiveCampaign

4.5(5 reviews)
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Overview

ActiveCampaign specializes in email automation and CRM. Its conditional automations let small teams build genuinely sophisticated follow-up journeys without a full enterprise marketing stack. Automation maps can become difficult to audit once dozens of branches and tags accumulate.

Product Information

PLATFORMS

Web

DEVELOPER

ActiveCampaign LLC

PRICING MODEL

FREEMIUM

FREE PLAN

Free Plan Available

USER REVIEWS

5 verified reviews

Expert Insights
AI-Powered Analysis

Budget Friendly

Pricing is approximately 54% lower than the category average.

Expert Support

Users consistently praise the responsiveness and quality of their support team.

Excellent Connectivity

Seamlessly syncs with 8 popular business applications and platforms.

Market Verified

Solid reputation for performance and uptime as reported by verified users.

Categories

Email Marketing
Free For Buyers & Teams

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Verified Buyer Reviews

ActiveCampaign Integrations
8

Explore all software and platforms that integrate with ActiveCampaign.

HubSpot integration logo
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ActiveCampaign Media

Explore the interface and core features through high-quality visual walkthroughs.

No Media Available

The vendor for ActiveCampaign hasn't provided any screenshots or demo videos yet. Visual content will appear here once it's available.

ActiveCampaign Verified Features

Analytics & Reporting

  • Reporting & Analytics
    Helpful

Digital Marketing Services

  • Email Campaign Automation
    Helpful
  • A/B Testing & Optimization
    Helpful
  • Email marketing
    Helpful
  • Email Campaigns
    Helpful
  • Landing pages
    Helpful
+1 more

Media & Creative Tools

  • Email templates
    Helpful

CRM & Sales Automation

  • Contact Management
    Helpful
  • Sales automation
    Helpful

Generative AI & LLMs

  • Advanced automation
    Helpful
  • Predictive email send-time optimization
    Helpful

Key Highlights

  • Visual automation builder with branching logic
  • Tag-based contact management system
  • Dynamic email content personalization
  • SMS marketing on higher plans
View All Features📝 Review Now
Explore All Features & Capabilities (31)

Core Features Summary

“ActiveCampaign focuses on email automation and CRM. Its conditional automations let small teams build genuinely sophisticated follow-up journeys without a full enterprise marketing stack. Its tools help teams coordinate contacts, content and message delivery while tracking campaign outcomes.”

Download ActiveCampaign

Official and verified release direct from ActiveCampaign.

Verified Official Release
www.activecampaign.com
Download Official App
Security & Safety Guarantee: All download links on SoftwareHope point directly to verified vendor repositories, official app stores, or official CDNs (www.activecampaign.com). We never bundle adware, third-party downloaders, or altered binaries.

Official Product Download Hub

Visit the vendor's central release page to access release notes, older versions, and system requirements.

Compatible with: Web

Visit Vendor Release Page

Pricing and Plans

Select the perfect plan for your needs — Starting at $15/mo

Free Plan Available
Premium Plans
Pricing information: Please verify current pricing on the official website as prices may change and special offers may be available.

Paid plans start at approximately nth billed annually. Marketing Automation

$15
/mo

CRM

Free

and Enterprise tiers available. Free trial offered. No permanent free plan.

Free
See what users are saying about pricingSee All Pricing Reviews

Pricing Model

Pricing Type

Freemium

This software offers a free version with optional paid upgrades.

Pricing Highlights

  • Free entry level with premium upgrades
  • 3 structured pricing tiers
  • Verified official pricing page
  • Managed directly by vendor

Pricing FAQ

Common questions about ActiveCampaign pricing — Click to expand

Still have questions? Visit the official ActiveCampaign website or contact their support team for detailed pricing information and personalized assistance.

Deals, Coupons & Exclusive Offers

Verified vendor discounts, coupon codes, and special perks for ActiveCampaign.

View All Deals

Customer Support Rating

Based on verified owner assessment

Exceptional Support
4.9/ 5.0
98% Satisfaction
Verified Support QualityDirect Vendor Data

Developer Support

Integration & API capabilities

API Available
Technical Integration Supported

Public API documentation is available from the vendor.

API DocumentationREST / Webhooks
ActiveCampaign LLC

ActiveCampaign LLC

VendorWebsiteProfile
Vendor RatingAvg. across all products
4.5

Company Information

Founded
2003
Headquarters
Chicago, IL, USA, United States
Origin
United States
Website
https://www.activecampaign.com/

Other Products by ActiveCampaign LLC

Explore other solutions offered by this vendor

Postmark

Postmark

4.4
Subscription

Connect

ActiveCampaign TwitterActiveCampaign LinkedIn

Vendor Statistics

Avg. Vendor RatingAcross all approved products
4.5
2Products
10Reviews
23+Yrs in Business
Rating Breakdown
Ease of Use
4.5
Value for Money
4.7
Customer Support
4.9
Functionality
4.7

Vendor information is sourced from verified partner applications and platform data. Founded in 2003. 23+ years of experience.

User Reviews

Verified experiences from users of ActiveCampaign

4.5 Rating
5 Reviews
All 5

Overall Rating

4.5
Based on 5 reviews

Rating Distribution

5
2
4
3
3
0
2
0
1
0

User Reviews

Sort by:
DK

Devendra Kumar Gupta (SH Team)

EDITORIAL
SOCIAL ID
Industry:Marketing Technology
Company Size:11-50
Country:US
1-2 years
Review source:Editorial Team
Reviewed October 3, 2026
Recommends

Expert Analysis & Editorial Review

4.4

Ratings Breakdown

Ease of use
4.4
Value for money
4.2
Customer support
4.3
Functionality
4.7

😀Pros

  • Its conditional automations let small teams build genuinely sophisticated follow-up journeys without a full enterprise marketing stack
  • Relevant tools for its core audience

🙁Cons

  • Automation maps can become difficult to audit once dozens of branches and tags accumulate
  • Needs careful campaign configuration

ActiveCampaign specializes in email automation and CRM. Its conditional automations let small teams build genuinely sophisticated follow-up journeys without a full enterprise marketing stack. Automation maps can become difficult to audit once dozens of branches and tags accumulate.

What they liked most

Its conditional automations let small teams build genuinely sophisticated follow-up journeys without a full enterprise marketing stack.
AC

Alok Choudhury

VERIFIED USAGE
VERIFIED REVIEWER
Product Catalog Manager
Industry:Information Technology
Company Size:1-10 employees
Country:Singapore
2+years
Review source:Verified Product Usage
Reviewed August 30, 2026

Powerful pipeline tracking with ActiveCampaign

5.0

Ratings Breakdown

Ease of use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0

😀Pros

  • Intuitive pipeline visualization
  • Automated activity logging
  • And custom stage filters.

🙁Cons

  • Custom reporting charts have a slight learning curve for non-technical team members.

ActiveCampaign gives our revenue team clear visibility over the entire sales pipeline. Lead tracking, activity logging, and stage transitions are seamless across the sales cycle.

🔥 Reasons for switching

Needed transparent deal pipeline tracking and automated followup reminders across the sales team.
AP

Arjun P.

Account Executive
Industry:Financial Services
Company Size:11-50 employees
Country:Netherlands
3-6 months
Review source:Anonymous Contributor
Reviewed August 16, 2026

Great lead management and reporting clarity

5.0

Ratings Breakdown

Ease of use
5.0
Value for money
5.0
Customer support
5.0
Functionality
5.0

😀Pros

  • Comprehensive contact history timeline and responsive automated email followups.

🙁Cons

  • Mobile application focuses on contact lookups rather than deep pipeline analytics.

Custom deal stages and automated followup reminders in ActiveCampaign helped our account executives maintain high response rates. The visual dashboard gives executive leadership immediate clarity.

🔥 Reasons for switching

Required clear revenue analytics and centralized contact interaction history.
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Product Roadmap

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ActiveCampaign Comparison Guide

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Read ActiveCampaign Reviews

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ActiveCampaign Alternatives

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ActiveCampaign Competitors

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Compare ActiveCampaign

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ActiveCampaign Pricing

Full pricing plans and tiers breakdown

About ActiveCampaign (Company)

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